Croft Communications

The Grassroots Initiative

Help raise much needed funds for sports clubs across Wales

The WSA has partnered with Croft Communications, a national telecommunications provider, and
their Grassroots Initiative to help support The Welsh Sports Association’s Vision and
Mission for “A Vibrant, Active Nation”.

How the initiative works – 2 simple steps

1. Businesses redirect their existing communications spend to Croft’s full range of
innovative telecom products and services, designed to increase efficiency,
productivity and profitability.

2. Croft then immediately inject a % of the cash spent back into any chosen sports
club, securing them with a regular revenue stream used to fund new equipment,
facilities and much more.

Initially, Croft are opening the scheme up to 200 clubs on a first-come, first-served
basis. However, of the 128 WSA members, and with well over 5,500 sports clubs in
Wales, if each member and club signed up to Croft’s initiative and helped spread the
message, we could see a reinvestment of £millions into grassroots sport across
Wales.

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Victoria Ward, Chief Executive of the Welsh Sports Association, said:
“I’m thrilled to welcome Croft Communications as a partner of the WSA. As a sector, we’re
still enduring very challenging and ever-changing days with Covid-19 and more recently
Brexit, and we’re constantly striving to enhance resilience of our member organisations as
well as their associated clubs.
Sport has been hit particularly hard over the last year, and the approach Croft
Communications has, to offer an income-generating solution, could be invaluable to
helping community sport get back to full fitness.
I encourage all members and clubs to take a look at what they offer and to get in touch
with any questions to see if money can be saved and generated for the future. By doing
so, they’ll be able to clearly see the tangible benefits of that investment.”

Keeping businesses connected with stress-free connectivity

Pick and choose or bundle up packages

  • Business Mobiles – Do business on the move with tailored SIM-only deals and shared mobile plans.
  • Business Broadband – Fast, reliable connections in a variety of bandwidth options for businesses of any size.
  • Hosted Telephony – Work from anywhere, at any time and on any device by managing your phone service in the Cloud.
  • Thermal Imaging Solutions – Protect your business, staff and customers against the risks of COVID-19.

Why choose Croft?

  • Partnered with award-winning network providers and suppliers – Including EE, Vodafone, O2, BT, Apple, Samsung and more.
  • Happy customers – With over 3,500 clients nationally including well-known brands including Ted Baker, Hilton, Amnesty International and many more.
  • Guaranteed reliability – Excellent connectivity 24/7, even during peak business hours, with disaster recovery plans in place to eliminate slow connections and downtime.
  • Cost-effective solutions in one monthly bill – Croft seek out the best value for their customers, offering innovative solutions that can easily be scaled up as your business grows.
  • Single-point-of-contact, dedicated support within three rings – Assigned your very own Account Manager to answer questions and support with technical issues, taking the pain out of dealing with multiple suppliers.

Support your sport – with Croft, you can!

Croft Communications are ready to give clubs a grassroots gift that they’ll never forget!

Grab a piece of the action and help rebuild local sports clubs across Wales today.

Your Club. Your Community. Your Croft.


Visit The Grassroots Initiative for more information or contact Jon Poole, Croft’s Director of Partnerships, at jon.poole@croftcommunications.co.uk / 01920 449201.

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